How New Agents Can Generate Leads
According to the Association of Real Estate License Law Officials (ARELLO), “there are [currently] over three million active real estate licensees in the United States.” And that number is only rising, with the effects of the Covid-19 pandemic still causing [...]
Why Realtors Need to Get Back to Basics
The dawn of social media and a digital culture often makes us forget our roots when it comes to being an effective realtor. Real estate agents are up against a challenging housing market, so including other marketing strategies is key [...]
Get a Jump Start to Marketing Your Services for Spring 2023
The end of the year is upon us, and while often a hectic time, it’s still a good idea for companies to take a moment to consider their business strategies for the next 12 months. Customers are fickle, requiring creative [...]
Slow Housing Market? How to Find Off Market Properties
In the past year, the Fed has raised mortgage rates five times. It’s a trend that is definitely slowing the U.S. housing market, as more and more homeowners are questioning whether or not it makes sense to risk selling their [...]
4 Best Practices for Finding Auto Insurance Leads
Insurance is all about numbers, right? Yes, but it’s also about relationships, especially for consumers. While agents rely on establishing as many leads as possible, consumers really focus on “who they know.” The agents that come to mind — the [...]
Ready to Buy Real Estate Leads? Read This First
Leads are a common source of anxiety for real estate agents. If you’re an agent, you can’t help someone sell or buy a property without finding willing clients with whom you can work. So, how do most agents do it? [...]
How to Stand Out from Your Competitors on Zillow
Zillow is one of the most popular real estate tools today, with millions of users each day browsing homes and apartments to buy and rent. For real estate agents looking to develop their business, Zillow is a crucial marketing tool. [...]
How to Generate Real Estate Leads
A good real estate agent knows that good deals aren’t merely the result of good contracts or sophisticated negotiations; in actuality, they are the product of good leads. Indeed, real estate is the quintessential numbers game, with those agents who [...]
Haines Now Offers Custom Lists!
The right audience is the key to profitability. Target the wrong people and neither your marketing nor your products will generate interest or draw appeal. Direct your messaging and sales efforts toward the people actually in search of your services, [...]
Real Estate Facebook Ads: 4 Things Every Agent Needs to Know
Being a stellar real estate agent isn’t just about closing a deal. While negotiating the terms of a favorable contract is, of course, important, agents also have to be adept at advertising. But it’s not just about publicizing the properties [...]
Where Can You Find More Homeowners Insurance Leads?
Although homeowners aren’t required by law to purchase insurance for their homes, the majority of them have good reason to search for competitive home insurance options. Lenders, for example, usually demand that borrowers carry insurance [...]
How to Find Potential Real Estate Deals
The perfect real estate deal doesn’t just land in your lap. You have to know what you want. Indeed, a good deal is unique to the buyer at hand, matching his or her own goals and budget to an individual [...]
Property Connect: Instant Access to Residential and Property Data
After nearly 100 years in business, Haines unveils a new software program called Property Connect. With Property Connect, you will have instant access to residential and property data aimed to help your direct mail, telemarketing, and email marketing efforts including [...]
4 Ways to Improve Prospecting in Real Estate
Prospecting in real estate refers to any activity that is designed to generate interest in an agent’s services so that new business can be secured. It’s the first step in the real estate sales funnel, with agents often using what [...]
How to Improve Real Estate Text Message Marketing
It’s 2022; if you’re not texting, you’re missing out. According to this compilation of data from multiple sources, 3.8 billion people own smartphones. That’s nearly half the number of people on earth, and research indicates that the majority of them [...]
