The Value of a Phone Call
Inbound calls from consumers to local businesses are on the rise. Here’s how to take advantage of that trend. […]
How to Advertise Your Local Business Online
You’ve probably heard that search engine optimization (or SEO) will help you acquire new customers. That’s true. But SEO is marketing, not advertising. What’s the difference and why should you care? Glad you asked. […]
So You Hired an SEO Consultant. What Should You Expect?
Knowing what to expect from an SEO consultant can be fraught with uncertainty. Here are two helpful articles to clear up the confusion. […]
Haines Publishing, Inc. is Now Haines Local Search
From PRWeb: Haines Publishing, Inc., producers and distributors of the Haines telephone directories in central Ohio and western New York, has changed its name to Haines Local Search. […]
Americalist Changes Name to Haines Direct
Americalist, the direct mail division of parent company Haines & Company, Inc., has officially changed its name to Haines Direct. […]
Six Things Your SEO Firm Doesn’t Want You to Know
Firms that specialize solely in digital marketing tend to have a negative view of traditional advertising and marketing. Search Engine Optimization (SEO) companies are quick to claim that print advertising—and especially Yellow Pages—is “obsolete” and “a waste of money.” But [...]
Advertising Case Study: Attorney John Anthony Bull
Sometimes a little goes a long way when it comes to advertising. We created a 1-page website and a Google+ Business Page for Attorney John Anthony Bull. Here’s what happened. […]
How to Combat Negative Reviews
Having a top ranking on Google is usually a dream come true for most businesses. But that dream soon became a nightmare for one business owner. When you’re an airport taxi service and someone claims your driver is a drug [...]
Connecting Buyers to Sellers
If you boil the economy down to its lowest denominator, you’ll find that two very distinct things are happening: A seller is looking for a buyer A buyer is looking for a seller Let’s take a look at each. [...]
Real Estate Marketing During a Recession
“American consumers have been profoundly altered by the recession in a way that will have a lasting effect on how they shop and buy.” Real estate marketing during a recession can change how you approach reaching clients. […]
