4 Expired Listing Scripts to Land More Leads

When a seller’s listing expires without a sale, it’s incredibly frustrating. This is where you can step in as the agent who turns things around. By using these expired listing scripts, you can position yourself as the solution to the seller’s problems and win their trust — and their listing.

At Haines, we focus on helping real estate agents get more leads and close more listings. Once you’ve identified a prospect with Property Connect or Criss Cross, you need the perfect approach to re-engage them. Below are four proven scripts designed to help you connect with expired listing leads and land more appointments. 

4 Expired Listing Scripts That Work

Script 1: “The Replacement Agent”

Sometimes, sellers are loyal to their original agent, even if the house didn’t sell. Your goal is to plant the seed of doubt about their current strategy. 

Agent: Hi, I’m calling about the home at [Property Address]. I noticed it was listed but didn’t sell.

Owner: Yes, we’re planning to re-list it with our current agent next month.

Agent: I see. You must have a good relationship with them, but I’d love to help ensure you get better results this time. My team has a strong track record of selling homes quickly in your neighborhood. What would you think about a fresh approach to get your home sold? 

Script 2: “The Renting Alternative”

Expired listings often turn into rental properties, but this can be an opportunity for you to present a compelling alternative.

Agent: Hi, I saw your home at [Property Address] isn’t for sale anymore. Are you thinking of renting it out?

Owner: Yes, we’re preparing to rent it out since we couldn’t find a buyer. 

Agent: That makes sense, but would you still consider selling if I could bring you an offer you’re happy with?

Script 3: “The Fixer Upper”

Some sellers may believe they need to make expensive repairs before putting their house back on the market. This script helps you address that concern. 

Agent: I noticed your home at [Property Address] is no longer for sale. Are you planning to do any renovations before re-listing?

Owner: Yes, we’re thinking of fixing it up before putting it back on the market. 

Agent: That’s a smart move, but I’d love to share some insights on how you might not need those costly upgrades to get a great offer right now. Could we schedule a time to discuss it?

Script 4: “The Waiter”

Oftentimes, homeowners with expired listings decide to hold off on selling, hoping that the market will improve. Use this script to show them why waiting may not be as effective as they think.

Agent: Hi, I’m reaching out about your home at [Property Address]. I noticed it didn’t sell and is off the market now. Are you planning to re-list it soon?

Owner: We’re thinking of waiting until spring to try again.

Agent: I understand why you’d want to wait, but based on current market trends, we’re seeing strong buyer demand right now, especially for homes like yours. I know first-hand that there are buyers actively looking for homes in your area, too. Would you be open to exploring the possibility of getting your home sold sooner rather than waiting until spring? 

Get More Leads With Haines

The real estate market is competitive, and that’s why we try to make it easier for agents to succeed. Our lead generation software has been trusted by real estate agents, insurance brokers, contractors, and government agencies for over 90 years.

Our two main products are Property Connect and Criss Cross. Property Connect is right for you if you need detailed property data to target specific leads. This includes investors, appraisers, real estate agents, utility providers, and businesses of all kinds.

Criss Cross provides a substantial amount of reliable data to support large marketing and prospecting efforts. If you need to fill a CRM or auto-dialer with specific filtered leads to use scripts like these, Criss Cross is the tool for you!

Want to learn more? Reach out to us at Haines to learn more and get ahead of the competition.