Five Ways to Get Ahead as an Insurance Agent
Life as an insurance agent is hard. Everyone’s chasing the same prospects, trying to up-sell as many policies as possible, while at the same time trying to maintain their current client base. […]
Define Your Target Market for a Direct Mail Campaign
The starting point for any targeted marketing plan is to define your target audience. Then you can optimize a direct Not sure who’s your’s are? […]
What is the Haines Criss Cross Directory?
Autumn is just around the corner and summer is rapidly coming to an end. It is time to dust off your marketing tools. The Haines Criss Cross Directory is just the solution that you have been looking for. Haines has [...]
Want to Grow Your Business & Increase Revenue?
Want to Grow Your Business? Need More Customers? Want to Increase Revenue? Easy answers – Yes, Yes and Yes. Of course you do, every business owner and sales manager does. There’s an easy way to target your best prospects and [...]
Top 5 Sales Statistics for Furniture Stores
The furniture market is alive and well in 2015. […]
How to Use Data to Identify Home Improvement Prospects
Sick of blindingly targeting home improvement prospects hoping to catch their interest? See how you can use real estate data to fine-tune your target prospects: […]
Real Estate Agents: Haines Does More Than Criss+Cross Directory
Many real estate agents still recognize Haines & Company for our Criss+Cross Directory, known by some simply as the “big, blue book.” While times have changed since 1932 (the year the first Criss+Cross Directory was published), professionals nationwide still depend [...]
Local Services SMBs Rely Heavily on Yellow Page Advertising
A recent survey found that Yellow Page advertising ranks in the top 5 most popular channels for home and trade service companies […]
What does NOT work in Direct Mail
There are many key elements that contribute to the success of any direct mail program. There are also some key components that will surely cause your program to fail. Listed below are 8 key factors that will ensure that your [...]
Does Yellow Page Advertising Work for Plumbers?
Survey Says: 44% of Consumers Use the Yellow Pages to Find a Plumbers. […]
Does Yellow Page Advertising Work for Optometrists?
A recent study revealed that 37 percent of consumers use the Yellow Pages to find local optometrists. […]
Online vs. Print: Who’s Winning?
Yellow Pages is constantly being pitted against online marketing as less effective. Learn about online vs. print and why you need both. […]
