Why You Can’t Be Everything to Everyone
I used to believe that if you broadened your reach [...]
How to Prepare for the next Wave of Sweeping Changes
I’ve written before on the topic of direct mail, specifically [...]
Cell Phones and Email Addresses Added to Haines v4i
We’re excited to kick off 2016 with improvements to Haines [...]
How to Use Your Current Customers as a Marketing Advantage
Current customers are the most precious resource any company can [...]
How to Put the Criss Cross Directory to Work for Your Business
You will find that your marketing time and budget will [...]
Four Ways to Get Your Postcard Immediately Read
Direct mail, junk mail, bills, invitations—all of these can clutter [...]
How to Capitalize on Current Clients
How do you make the most of your current clients? [...]
How Do I Know if My List is Accurate?
Ever spent money on a list that never produced? Here [...]
Define Your Target Market for a Direct Mail Campaign
The starting point for any targeted marketing plan is to [...]
Want to Grow Your Business & Increase Revenue?
Want to Grow Your Business? Need More Customers? Want to [...]
