How to Find Potential Real Estate Deals
The perfect real estate deal doesn’t just land in your lap. You have to know what you want. Indeed, a good deal is unique to the buyer at hand, matching his or her own goals and budget to an individual [...]
Property Connect: Instant Access to Residential and Property Data
After nearly 100 years in business, Haines unveils a new software program called Property Connect. With Property Connect, you will have instant access to residential and property data aimed to help your direct mail, telemarketing, and email marketing efforts including [...]
4 Ways to Improve Prospecting in Real Estate
Prospecting in real estate refers to any activity that is designed to generate interest in an agent’s services so that new business can be secured. It’s the first step in the real estate sales funnel, with agents often using what [...]
How to Improve Real Estate Text Message Marketing
It’s 2022; if you’re not texting, you’re missing out. According to this compilation of data from multiple sources, 3.8 billion people own smartphones. That’s nearly half the number of people on earth, and research indicates that the majority of them [...]
How to Dominate Your Geographic Farm
It’s no secret that real estate is all about location. Inevitably, buyers want the perfect property in the perfect spot; but sometimes agents want a perfect spot of their own, too. Take a look at [...]
Insurance Lead Generation: 5 Ways to Get Leads
Leads are valuable assets in any business; they offer opportunity for growth, but unfortunately they can be difficult to obtain. For insurance companies, especially, leads can be particularly elusive due to the sheer number of players competing for their attention. [...]
Pre-Foreclosure Leads: How to Find Them
Investing in real estate can be a daunting process. However, when done correctly it can be well worth the effort. Of course, the objective is to buy low and sell high, and searching for pre-foreclosure leads can prove to be [...]
3 Real Estate Marketing Tools We Love
Real estate marketing can be time-consuming and difficult. From unsuccessful cold calls to being turned away at the front door, it can seem like marketing is a waste of time. However, there are many powerful real estate marketing tools to [...]
How to Get Better Homeowner Insurance Leads
For insurance agents, a very active real estate market can contribute to lots of opportunities to sell insurance to new homeowners. Yet, regardless of the number of leads you generate, it’s always essential to prioritize quality leads. Finding good leads [...]
How to Become a Successful Real Estate Agent
No one with any experience in the housing industry would claim that being a real estate agent is easy. After all, real estate agents have to possess numerous social skills, an in-depth knowledge of the market, and an incredibly strong [...]
How Real Estate Agents Should Handle the Current Housing Market
The national housing market isn’t just hot –– it’s practically on fire at this point. Despite the dire projections of many economists at the outset of the COVID-19 pandemic, the housing market has positively exploded over the past ten or [...]
How to Optimize Direct Mail Campaigns
Direct mail advertising is an old-school marketing tactic that can still produce meaningful results for growing companies –– under the right circumstances. In order to create a successful direct mail campaign, professionals must understand both direct [...]
